Profitable Success on the Social Engine Landscape Proof Positive – Strategies Over Modelling Yields ROI
Friday, June 10th, 2011“HOW Prepared Are You to Boost Your Online Lead Generation?
Unlock the TRUE POWER And Enjoy REAL RETURNS on The Social
Engines – Facebook, Twitter, You Tube, LinkedIn and More”
You are probably like most other business and website owners - frustrated that your web marketing efforts seem to be going nowhere. You are not getting the results you expected from all your online promotional and marketing work. It’s not just the operational costs either, it’s all the time invested too. And as the web evolves, it seems more and more time is being taken up trying to sift and sort and filter and connect up with the right leads.
Unless you have been living in the center of the Sahara desert, you would have heard all the buzz about ‘Social Media’ and how it has revolutionalised the way we communicate and how we do now do business online. Maybe, like many of us, you have tried to get your head around it and maybe you have already (unsuccesfully) invested heavily in it. And what you have out of it right now, as a return, is very little more than feeling completely overwhelmed and probably even, already over it.
I know how you feel and I’m SO glad you have connected with this post today!
The Single Biggest Revolution Since the Invention of the Internet Is Happening Right Now!
Yes, this is the single biggest revolution that forever changes how we communicate, how we do business and how we spend our professional and private time. Let me get straight to the heart of it- the single biggest revolution is the phenomenon of open, bias conversations on Social Engines and it’s here to stay! Why? Because it includes websites that people are ‘crazy‘ about going to. So ‘crazy‘ that it’s like an addiction and it’s definitely a social habit. And there’s no signs of it stopping any time soon.
SO, MY QUESTION FOR YOU – WHAT ARE YOU DOING ABOUT ADDING YOU, YOUR BRAND AND YOUR PRODUCTS TO THE SOCIAL CONVERSATION?
AND, DO YOU HAVE A STRATEGIC PLAN OR ARE YOU JUST MODELLING WHAT OTHERS ARE DOING?
People Make Buying Decisions Because Of What They ‘Hear’
From Others Just Like Them On Social Engines
Are The YES Decisions Including OR Excluding You?
Would You Like These Decisions To Positively Impact Your Bank Too?
Here’s what you can do right away to align your social engine efforts with a plan for a real return:
1) Facebook – get a Page set up asap and ensure you complete ALL the information tabs, including a person who ‘owns/operates it’. Search for Groups and other Pages you can make a positive, helpful contribution to. Read the history in these groups and on these pages, paying particular attention to the potential for positive references to influence buying behaviour. Network in a friendly, helpful manner. People embrace good behavior quickly and banish bad behavior equally quickly.
2) Twitter – search for other users via topic (hashtag) and connect with them. Don’t look at Twitter like a digital advertising billboard. Take a genuine interest in striking up meaningful conversations and exchanging ideas and/or ooffering help – even to a perceived competitor. In the early stages, make time to understand leaders on topics and in niches. Make some notes on hot and trending topics that are relevant to you. Write a blog about it/them.
3) LinkedIn - complete your Profile to 100%. Connect with suppliers/vendors, customers, colleagues that already know you. Ask those that know you well to make a recommendation for you. Add your blog feed and list any events you have coming up. Search and join two groups on a topic directly related towhat you do.
4) You Tube – create your own channel (url should be consistent with your business brand). Use keywords to search for videos relevant to what you do. View and select the top 5 and leave a video message comment on them. Also, make a notation (file) of keywords that your top 5 use for their channel and individual videos. Subscribe to your favorite channels and send a message to introduce yourself.
These tips are basic strategic moves to help position you for maximum success with minimal effort. Consider this a new beginning. It is time to stop wasting your precious money and resources on the Social Engines and instead – invest the next 30 days developing a strategic plan that is leveraged, built to last and delivers bucks directly in to your bank! It is time, to make THAT promise to yourself!
Do you have some other strategic tips you would like to share too?
We would LOVE to promote you. Please share them via the comments box below.
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Jennie Armato (affectionately known as The Godmother of the Internet) is Head Coach and Success Mentor at Web Business Academy.
She provides education programs, marketing strategies and systems plus the most powerful tools to manage and accelerate your web success.
Jen’s “Social Engine Success Blueprint” offers you an extended report plus a one hour complimentary webinar where she reveals the keys to moving forward faster to your best year on the web yet!
Grab your FREE ACCESS to the report and webinar PLUS learn more about the entire Social Engine Success Blueprint and Education Program.
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